Concierge services within a hospital setting.

Many patients would like, have even come to expect, specialized services. Hospitals and health systems are embarking upon VIP or concierge level amenities to respond to the sophisticated health care consumer. Often these programs target:

•Executive Health program participants and family members willing to pay a fee for specialized services.
•Patients enduring onerous treatment regimes who benefit and appreciate higher touch services.
•Celebrities or public officials who prefer additional privacy and sensitivity for their health care needs.
•International patients with unique cultural, dietary and social needs who prefer tailored service elements.

Partners in Planning

If your hospital or health system is interested in providing concierge level amenities, Corporate Health Group will support you in planning and implementing a program that works within your current system. CHG will work with your organization to:

1. Plan for or assess an existing program – business plan elements would include an analysis of the program as compared with the organization ’s mission, values, vision and strategic plan.
2. Develop and understand the market by conducting market research on consumers and competitors in addition to market position assessment.
3. Determine the best methodology for operational integration within the hospital’s current infrastructure.
4. Plan for and determine financial success.
5. Coordinate and ensure legal and regulatory issues are examined and aligned with internal policies.

Tactical implementation is crucial

CHG will continue working with your team past the development of a concierge program and serve your needs into the crucial stages of tactical implementation.CHG offers services that include:

•Advise your team and help develop a transition plan enhancing existing programs and/or expanding a current offering (i.e. executive health program to concierge medicine or employed physician practice into a concierge physician practice.)
•Work with public relations and marketing staff to orchestrate a marketing communications plan that informs and supports internal and external audiences.
•Train current staff into a new way of doing business that underscores the patient and the employees as crucial and important links within the program.

Whether you are enhancing an existing program, adding a new service to your existing menu or simply want to explore your options, CHG has the experience and expertise to assist you. Call us for a complimentary consultation to explore options and consider a new direction for your organization.